# Wintura

> AI proposal and SOW generator for any service business — agencies, consultants, contractors, accountants, lawyers, trades. Turn a client brief into a branded proposal in 5 minutes, not 5 days.

Wintura is a B2B SaaS tool for any business that sends client proposals. It generates complete, professional proposals and Statements of Work (SOWs) from a short client brief, then lets you edit and brand them before sending. Built for service businesses with 1-50 employees.

## What Wintura Does

- Generates 8-section proposals: executive summary, goals, approach, scope, deliverables, timeline, investment, next steps
- Creates formal Statements of Work (SOWs) alongside proposals
- Works for any service: marketing agencies (SEO, PPC, social, web), trades (plumbing, electrical, construction), professional services (legal, accounting, consulting), creative services (photography, video, design), and anything else
- Exports branded PDF proposals using your business's logo, colors, and fonts
- Tracks proposal outcomes (won/lost) with win-rate analytics
- View tracking: know when clients open your proposal
- One-click proposal cloning for reusing winning proposals
- Built-in invoicing — turn won proposals into invoices in one click
- Recurring invoices for retainer-based work

## How It Works

1. Paste a client brief (project description, goals, budget range, timeline)
2. Select or type the service type (any profession works)
3. AI generates a complete proposal in ~60 seconds
4. Edit in a rich text editor — add, remove, or refine any section
5. Export as a branded PDF or share via a link
6. Track when the client views it; convert to an invoice when accepted

## Pricing

- Free: 3 proposals per month, unlimited users, all core features
- Solo: $29/month ($24/month annual) — 10 proposals/month, e-signatures, client portal, premium templates
- Agency: $99/month ($79/month annual) — 40 proposals/month, full invoicing, win/loss analytics, no Wintura footer
- Studio: $199/month ($159/month annual) — unlimited proposals, full white-label, voice learning, priority support

All paid plans include unlimited users — no per-seat pricing.
Every signup starts with a 14-day full-Agency trial; no credit card is required at any point before checkout.

## Target Users

- Marketing agency owners and operators (3-15 employees) — primary beachhead
- Consultants and consulting firms (any size)
- Trades and contractors (plumbers, electricians, HVAC, builders, roofers)
- Professional services (lawyers, accountants, bookkeepers, financial advisors)
- Creative services (photographers, videographers, designers)
- Freelancers and solo operators across any service vertical

## Key Differentiators

- Purpose-built for AI proposal generation, not a document editor with AI bolted on
- Industry-aware AI: matches the vocabulary, certifications, pricing models, and timelines of any specific profession
- Generates both proposals AND formal SOWs in one step
- Website scraping auto-detects business branding (colors, fonts, voice) at signup
- Built-in outcome tracking for win-rate analytics
- Proposal view tracking — see when clients open your proposal
- Built-in invoicing with online payments (no separate tool needed)
- Unlimited users on every paid plan (no per-seat gouging)

## Free Resources

Wintura offers free downloadable proposal templates:
- SEO Proposal Template
- PPC / Paid Media Proposal Template
- Social Media Management Proposal Template
- Web Design & Development Proposal Template
- Content Marketing Proposal Template
- Budget Proposal Template
- Website Redesign Proposal Template

All templates are viewable and printable online, with email gating.

## Links

- Website: https://wintura.ai
- Pricing: https://wintura.ai/pricing
- Free Templates: https://wintura.ai/templates
- Sample Proposals: https://wintura.ai/samples
- Comparisons (vs Proposify, PandaDoc, etc.): https://wintura.ai/vs
- Vertical pages (for agencies, consultants, etc.): https://wintura.ai/for
- Blog: https://wintura.ai/blog
- About: https://wintura.ai/about